Compete to win!

What do you get when you mix Big Brands with Big Brains and Big Prizes? A one-of-a-kind program to connect developers, brands and mobile technology – The Big Brand Hackathon.
The Big Brand hack recognizes developers as the New Creative Class for the mobile marketplace and puts them in front of the world’s most well-known consumer brands for two days as partners who can transform concepts into code and ideas into apps.
Compete for more than 25K in cash and 20K in prizes. Brand giants Kraft Foods & The Home Depot will reward developers who design apps that drive brand awareness through social, location and other mobile services. Nokia will award developers 50 of its hot-selling Lumia devices for the best Window’s Phone apps. (see full prize packages below)
Bravo TV will also be filming the hack as part of an upcoming reality show based on the Silicon Valley.
The Big Brand Hack is produced by Mobile {Dev}Sync in conjunction with Social-Loco, the premier conference for social, location and mobile technology.

BIG BRAND Hackathon
WHEN: June 16th & 17th, Finalist will present at Social-Loco conference on June 18th
WHERE: Madrone Studios - San Francisco, CA
WHO: Developers & Big Brands (Kraft, Home Depot, Nokia, Context, YP & more
WHAT: Code for cash, prizes & devices (25K in cash awards for winners)

At the Big Brand Hackathon, participating brands will share their business challenge to developers. Teams and individual developers spend an intensive weekend of coding to come up with creative, technology-based solutions that include a location and social feature that brands can put into the marketplace.
The Big Brand Hackathon is a unique chance for developers to connect and create apps for brands, show their grasp of the full complex mobile marketplace, and demonstrate imagination and mobile ingenuity beyond 1’s & 0’s.
It’s also a great place for brands to find new technologies and ideas to reach consumers and grown their own developer communities.

BIG BRAND HACKATHON PRIZE PACKAGES
· HOME DEPOT 1st Prize $8,000 2nd Prize $3,000
· KRAFT 1st Prize $8,000 2nd Prize $3,000
· QUALCOMM 1st Prize 12mth SDK 2nd Prize 6mth SDK
· Best Use of Social APIs $1,000
· Best Use of Location APIs $1,000
· People's Choice $1,000
· Best Windows Phone Apps NOKIA Lumia 800 device (up to 50 devices)